We cast a unique mix of empowered women, ranging from established superstars like Ciara Allison Williams and Soko, to on the verge influencers. like Cailin Russo, Tori Kelly and Billie Whitehouse and made up a new, elevated collective of Inspiring Women for Keds.

The campaign is featured on-site and IRL. Our experiential activation, which hosted 500 guests during NYFW, brought the story of Keds’ iconic history to life, while the supporting content on refinery29.com propels the brand into the future.

Client: Refinery29 Short Cuts
Art Direction & Design: Natalia Grosner
Motion Design: Evelyn Zhang
Producer: Angela Sumner